Many landlords and real estate investors start with occasional tax help—an annual return, perhaps a mid-year call. As portfolios grow, questions arrive more often: entity structure, 1031 exchanges, short-term rental rules, multi-state filings. Hourly billing makes it tempting to defer asking, even when decisions would clearly benefit from advice.
CPA retainer plans aim to change that dynamic. Instead of paying only for individual tasks, investors pay a predictable monthly or quarterly fee in exchange for a defined bundle of services and access. The goal is to encourage proactive planning rather than last-minute fixes.
While details vary by firm, common components of a real estate-focused retainer include:
More comprehensive retainers may add:
Knowing in advance which services are covered and which incur additional fees is essential for avoiding misunderstandings.
Retainer pricing tends to scale with portfolio size and complexity. For example:
The central question is not only what the fee is, but what it likely replaces—ad hoc consulting charges, higher year-end tax prep bills, and, in some cases, avoidable tax from missed planning opportunities.
Hourly billing is straightforward: you pay for time spent on specific tasks. The challenge is predictability. A few extra phone calls, a more complex year-end, or additional projects can cause total costs to swing.
Retainers trade some flexibility for stability. You know roughly what you will pay in a year, and the CPA knows roughly how much time to allocate. In return, both parties can plan. Investors may find it easier to reach out with smaller questions, knowing that a short conversation is included instead of automatically adding a line to the invoice.
Retainers tend to work best when:
For an investor with one or two straightforward rentals and no major changes on the horizon, a traditional annual engagement may be sufficient. As complexity grows, the balance often shifts in favor of ongoing support.
Before entering a retainer arrangement, it is helpful to clarify:
Understanding response times and communication channels matters too. Some investors value same- or next-day responses; others are comfortable with a slower rhythm as long as they know what to expect.
A retainer is an investment like any other. Over the first year or two, you can track:
If the relationship leads to fewer surprises, clearer plans, and more confident decisions around acquisitions and exits, it is likely earning its keep. If conversations remain reactive and limited, discussing adjustments or different structures with your CPA may be worthwhile.
The aim of a retainer is not just to smooth invoices. It is to move tax and accounting from the background, where issues surface late, into regular conversation, where they can inform strategy. For many real estate investors, that shift is where the real value lies. For more on real estate professional status and tax planning strategies, see our guides.

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