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Private equity firms buy stakes in accounting firms because they offer recurring, compliance-driven revenue, a fragmented market to consolidate, and room to grow advisory work. Activity is at a record: Capstone Partners counted 194 accounting firm deals in 2025, and in 2026 Crowe, Eide Bailly and others agreed PE deals.

Private equity in accounting began in earnest in 2021, when TowerBrook Capital Partners invested in EisnerAmper. Since then, firms including Grant Thornton, Baker Tilly and Citrin Cooperman have taken private equity investment, and in 2026 the trend reached some of the largest firms in the country. This article explains why investors are interested, how the deals are structured, and what it means for firms and clients.

Private equity in accounting: where things stand in 2026

According to Capstone Partners data reported by CPA Practice Advisor, there were a record 194 accounting firm transactions in 2025, up 26% from 2024. Financial buyers, mainly private equity, accounted for 54.8% of deals, up from 38.9% a year earlier. Capstone counted another 62 deals in 2026 through its July report.

Notable deals reported by the trade press include:

  • Citrin Cooperman (January 2025): Blackstone bought a majority stake from New Mountain Capital, the first time PE ownership of a CPA firm passed from one investor to another (Journal of Accountancy).
  • Baker Tilly and Moss Adams (2025): The two firms agreed to merge in April 2025, with existing investors Hellman & Friedman and Valeas Capital Partners increasing their investment (Journal of Accountancy).
  • EisnerAmper (March 2026): Completed a continuation vehicle transaction with TowerBrook, keeping TowerBrook invested (CPA Practice Advisor).
  • Crowe (2026): Agreed a significant equity investment from KKR in June 2026 and closed the deal in August (Journal of Accountancy; CPA Practice Advisor).
  • Eide Bailly (2026): Agreed in June 2026 to sell a stake to Reverence Capital Partners, with closing expected in the third quarter of 2026 (CPA Practice Advisor).
  • Grant Thornton and CBIZ (2026): Grant Thornton Advisors, backed by New Mountain Capital since 2024, agreed in July 2026 to acquire CBIZ for $55 per share in cash, with New Mountain investing additional equity. Closing is expected in the fourth quarter of 2026 (Journal of Accountancy).

The investment appeal of accounting firms

Stable, recurring revenue

Accounting firms earn much of their revenue from work clients must do every year: tax returns, audits, reviews and compliance filings. That makes revenue more predictable than in many other industries and less sensitive to the economic cycle.

Revenue features that attract PE investment:

  • Client relationships that often last many years
  • Non-discretionary services required by law or lenders
  • Several service lines that spread risk
  • Predictable seasonal patterns that make forecasting easier

Predictable cash flow supports the debt used in many private equity deals and funds further acquisitions.

A fragmented market ready for consolidation

Thousands of small and mid-sized CPA firms operate independently across the US. That fragmentation gives PE-backed platforms a large pool of acquisition targets for "roll-up" strategies, where a platform firm buys smaller firms and integrates them.

Benefits of consolidation:

  • Shared costs for technology, compliance and back-office functions
  • Technology platforms serving a larger client base
  • Standardized processes
  • Greater buying power with vendors
  • Wider geographic reach

New Mountain Capital, for example, invested in Citrin Cooperman in 2021 and in Grant Thornton in 2024, and is now funding Grant Thornton's acquisition of CBIZ.

Succession pressure

Many firm owners are approaching retirement without internal successors who can buy them out. A private equity deal can give partners liquidity and an exit path, which is one reason sellers are willing to talk to investors.

AI and technology as a value lever

How AI is changing accounting work

Investors see technology as a way to raise margins. Automation and AI can handle data entry, document processing, reconciliations and parts of audit testing, freeing professionals for review and advisory work.

Areas where PE-backed firms are investing:

  • Automated bookkeeping and transaction processing
  • Document review and data extraction
  • Forecasting and analytics for advisory clients
  • Real-time reporting dashboards
  • Data-driven audit sampling and testing

Capstone's research found that investors now give more weight to AI readiness, automation, organic growth and advisory capability when they assess firms (CPA Practice Advisor).

Funding technology upgrades

Partnerships traditionally distribute most of their profits each year, which makes large technology investments hard to fund. PE capital can pay for:

  • Cloud practice management systems
  • Stronger cybersecurity and data protection
  • Client portals and communication platforms
  • Analytics and business intelligence tools
  • Remote work infrastructure

How the deals are structured

The alternative practice structure

State laws require licensed CPA firms to be majority-owned by CPAs, and independence rules limit who can own an audit practice. Private equity deals therefore usually use an alternative practice structure (APS). The firm splits into two entities:

  • A licensed CPA firm, owned by CPAs, that performs audits, reviews and other attest work
  • A separate advisory company, in which the PE investor takes its stake, that provides tax, consulting and other non-attest services

Recent deals follow this model. After Crowe's deal with KKR, Crowe LLP remains a licensed CPA firm for attest work while Crowe Advisory LLC provides tax and advisory services (Journal of Accountancy). Eide Bailly's deal uses the same split between Eide Bailly LLP and Eide Bailly Advisory LLC (CPA Practice Advisor).

What the structure allows:

  • Outside investment in higher-margin advisory and tax work
  • More flexibility in pricing and service delivery
  • Equity incentives for non-CPA specialists
  • Continued compliance with state licensing and independence rules

Growth in advisory services

Investors want to expand advisory work that typically earns higher margins than compliance. Common growth areas include:

  • Business and management consulting
  • Technology implementation
  • Transaction and M&A advisory
  • Cybersecurity and risk consulting
  • Cross-border and international tax

What PE backing offers accounting firms

Capital for growth

PE investment gives firms money to grow faster than retained earnings would allow:

  • Funding for acquisitions and senior hires
  • Technology upgrades
  • Expansion into new markets and services
  • Marketing and business development

Citrin Cooperman, for example, made a series of acquisitions under PE ownership and attracted a second PE owner in 2025.

Talent attraction and retention

PE-backed firms can offer equity participation to a wider group of staff than the traditional partner model, along with more investment in training and technology. These are important tools in a profession facing a long-running talent shortage.

Financial returns and exit options

Accounting firms generate cash, need relatively little capital investment, and can be combined into larger platforms. Investors aim to make returns through operational improvements, acquisitions, and a higher valuation multiple when the larger platform is sold.

Valuation multiples have risen as investors compete. An Accounting Today analysis described EBITDA multiples of around 5-7x as good, 7-8x as very good, and 9-10x (or as much as 11x) as outstanding. Exit routes include sale to another PE fund, as at Citrin Cooperman, continuation vehicles, as at EisnerAmper, or sale to a strategic buyer.

For context on firm economics, the 2025 National MAP Survey reported median net remaining per partner of $252,663 across all firms (fiscal 2024). Partners weighing an offer often compare the deal value with that income stream.

Risks and open questions

Private equity is not without risk for firms, staff and clients:

  • Independence and audit quality: Regulators and professional bodies are watching whether investor influence could affect audit judgment.
  • Debt and return pressure: Investors expect returns over a fixed period, which can lead to cost cutting or pressure on staff.
  • Culture: Partners who sell equity give up some control, and integration of acquired firms can be difficult.
  • Effects on suppliers: Consolidation changes who buys services from vendors. Botkeeper, an automation and outsourcing provider for accounting firms, closed in early 2026 after its CEO said consolidation in late 2025 hit its largest clients (CPA Practice Advisor).

Long-term impact on the accounting sector

Private equity is likely to keep changing how accounting services are delivered and priced. Expected effects include:

  • More focus on efficiency and performance metrics
  • Faster technology adoption
  • More structured talent management
  • Standardized service delivery
  • Larger firms competing with fewer, bigger rivals

Smaller independent firms will face competition from better-funded platforms, but also more offers for their practices and more choices about how to grow.

Conclusion

Private equity firms buy into accounting because the profession combines recurring revenue, a fragmented market, succession pressure and room to grow advisory and technology-driven services. The 2025 record deal count and the large 2026 deals at Crowe, Eide Bailly and Grant Thornton show the trend is now reaching the largest firms.

For partners, the key questions are whether outside capital fits the firm's goals, how the alternative practice structure will work in practice, and what the investor expects over the life of the deal. Understanding these dynamics helps firms decide whether to sell, partner or stay independent.

Related read: private equity.

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